Frustration-Free Packaging Programs at Amazon: Status and Update
This webinar highlights the Frustration-Free Packaging Programs’ impact in delighting customers through reducing product damage rates and packaging waste. Beginning with a recap of the development and importance of the ISTA 6-Amazon.com SIOC test, this presentation will provide an overview of both successes and learnings from our original Non-Sort Incentive program and what’s coming next: The Frustration-Free Packaging Programs Incentive Expansion, announced June 1, 2021 for North America. After a walkthrough of the 2021 incentive program, we will close with several case studies from brand owners that have redesigned their packaging to be easy-to-open, 100% recyclable, and can be shipped without adding protective packaging.
Biography: Sabrina Burkhardt is the Customer Packaging Experience (CPEX) Lab Manager, looking after Frustration-Free Packaging Certification and packaging development at Amazon. Prior to joining Amazon in 2020, Sabrina lead research and development teams within the pulp and paper industry. Sabrina holds a Master in Wood Chemistry from the University of British Columbia and Bachelor in Paper Engineering from the University of Washington.
Registration Rate: $55 ISTA Member Discounted Rate: $0
You must be registered by 1:30pm (EST) on June 15th to participate.
MEMBERS: You must use your personal login to receive the Member Discounted Rate. If you use the Company login, the package will be unavailable.