Join us in the Queen City for our final BrewSmart of the year, with a focus on sales & marketing. We've got you covered on the latest trends in craft beverage marketing and marketing in the 21st century to the metrics you should be using to set your sales team up for success and how to work with your distributor and/or sales team to increase your brand reach.
Scheduled sessions:
Crush Your Next Beer Release or Pre-Sale
John Kelley, CraftPeak
Fantastic Sales and Where to Find Them
Aaron Gore, Carolina Beer Temple
Lunch & Learn Sales Panel
moderated by Aaron Gore
What A Distributor Looks For in a Craft Beer Brand
Ed Johnston, Tryon Distributing
Marketing & Packaging Tricks for Maintaining Market Share
Ross Clodfelter, Device Creative
Shane Cranford, Device Creative
Advertising Legal Considerations that Every Brewery Should Know
Todd Hess, Barnwell Whale Patterson & Helms, PLLC
Website + Social Media 201
Stephanie Hudson, Sweet Tea
Rich Owings, SEO Educator
UPDATE: the mini trade show is now FULL! Spots are still available for current Allied Trade members who would like to attend the event and not exhibit.
In Charlotte on Monday?
CLT Town Hall Brewers Gathering at Free Range Brewing
Monday, August 26
5pm - 7pm
Join us for a beer and hear about the Guild's legislative progress & upcoming agenda.
** Please note that this event is open to all breweries and brewery staff, regardless of Guild membership. Allied trade vendors must be a member of the NC Craft Brewers Guild in order to participate. If you have any questions, please contact jasmine@ncbeer.org **
