The IWEA Marketing Committee is responsible for upholding the professional image of the organization though the development of marketing and promotional materials that support IWEA initiatives and strengthens the IWEA brand.

The marketing committee works on projects that may include the development of brochures, advertising, videos, computer presentations, direct mail pieces and tradeshow graphics as well as publicity efforts such as press releases and media communications. The committee assists with the coordination and development of all marketing materials required for the Annual Conference including the conference program, banquet programs, posters and flyers.